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TrendingMarch 18, 2025

Unilever’s CMO Says AI is Cutting Product Shoot Costs by 50%

Adweek
Unilever’s CMO Says AI is Cutting Product Shoot Costs by 50%
Unilever's chief growth and marketing officer Esi Eggleston Bracey has revealed that the company is integrating AI technology in its product shoots--and saving time and money in the process. Today (March 18), the exec said at Nvidia's GTC Summit that the CPG …

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